The problem the program solves
Early-stage teams rarely lose because the product is weak. They lose because nobody answers the visitor at 11pm, and nobody reads the 200 CVs sitting in the inbox. Hiring a first sales rep or a first recruiter costs more than most seed-stage runways allow.
The MAZ Assist Startups program removes that first hire's cost for 90 days. You pick one AI Employee, we activate the Starter plan free for three months, and you keep every lead and every transcript it produces. You also get 1,000 targeted decision-maker contacts, so there are buyers to talk to from week one.
What you can choose
| AI Employee | What it does | Best for |
|---|---|---|
| AI Sales Employee — Chat | Answers visitors in 40+ languages from your own knowledge base, qualifies them, captures leads | Sites with steady traffic and long contact forms |
| AI Sales Employee — Voice | Browser voice conversations with visitors, 24/7 | High-urgency services where buyers want to talk now |
| AI Hiring Employee | CV screening plus AI voice interviews with scored summaries | Teams hiring faster than they can screen |
You choose one for the program. Starter plan limits and fair use apply throughout.
Also included: 1,000 decision-maker contacts
Every approved startup also gets 1,000 international decision-maker contacts with full targeting — country, city, industry, company size, seniority and department — each with a verified LinkedIn profile.
Your AI Employee converts the people who already reach your site. This covers the people who haven't found you yet. Instead of scrolling LinkedIn profile by profile and firing off mass connection requests that read as spam (and get accounts restricted), you build a list that matches your ideal customer and reach the right person directly.
Use it for relevant, personalised outreach only — fair use and applicable data protection rules apply.
Who can apply
- A physically present, legally registered company in the USA, UK, Canada, Australia, UAE or India (US startups are prioritised).
- A company-domain email address — Gmail, Outlook and other free providers aren't accepted.
- Fewer than 25 employees and not already a paying MAZ Assist customer.
- A live website or product page, so your AI Employee has somewhere to work.
Applications are reviewed and answered within 15 days: either an approval with activation steps, or a note on what's still missing. Apply to the MAZ Assist Startups program.
Setup takes minutes, not sprints
There is no SDK to learn and no cloud architecture to design. You paste your website URL, the assistant builds a knowledge base from your own pages, you review it, then drop one embed snippet into your site. Most founders are live the same day.
Where it pays off fastest
- High-ticket B2B services — one booked meeting is worth thousands.
- High-urgency local services — the first responder usually wins the job.
- High-consideration services — buyers have questions before they ever book.
If your site isn't getting traffic yet, an AI Sales Employee has nobody to convert. In that case, build the traffic first and apply again once visitors are arriving — or talk to us about website design and SEO.