Adding an assistant is a ten-minute job. Making it useful takes four decisions.
1. Give it your knowledge
Crawl your own site so the assistant answers from your services, pricing and FAQs — not the open internet.
2. Decide the one job
Book a call, capture a qualified lead, or deflect support questions. An assistant with three goals achieves none.
3. Write the qualification rules
Budget, timeline, location, service type — asked conversationally, stored as a lead record with transcript and summary.
4. Plan the handoff
High intent or out-of-scope questions should reach a human: a callback, a booking, or a WhatsApp thread.
Then measure
- Conversation rate per session
- Qualified leads per week
- Meetings booked
- Share of leads captured after hours
Compare the formats on use cases, or have us build the site and the assistant together via website design.