Your first sales rep, recruiter and lead list — 3 months purely free.
Startups don't stall because the product is weak. They stall because nobody answers the visitor at 11pm, nobody screens the 200 CVs, and nobody has a list of buyers to talk to. Approved startups get one AI Employee Starter plan free for three months — plus 1,000 international decision-maker contacts. No equity, no long-term contract.
- 3 months
- Purely free Starter plan
- 1,000
- Decision-maker contacts included
- 0%
- Equity taken, ever
Open only to physically present, registered companies in the USA, UK, Canada, Australia, UAE and India — US startups prioritised. Company-domain email required · Applications reviewed within 15 days.
1,000 decision-maker contacts
Filtered by country, city, industry and company size — reach them directly on LinkedIn instead of hunting profiles one by one.
What you get
Pick your AI Employee. It's purely free for your first 90 days.
AI Sales Employee — Chat
Text chat on your website in 40+ languages. Answers from your own knowledge base, qualifies visitors and captures leads while you sleep.
AI Sales Employee — Voice
Browser voice conversations with visitors, 24/7. Pick chat or voice — whichever fits how your buyers behave.
AI Hiring Employee
CV screening and AI voice interviews so a two-person team can hire like a ten-person one.
Choose one AI Employee for the program. Starter plan limits and fair use apply.
Also included
1,000 international decision-maker contacts — fully targeted.
Your AI Employee converts the people who reach your site. This gets you the people who haven't found you yet. Filter decision makers by country, city, industry, company size and seniority, then reach out directly on LinkedIn — instead of scrolling LinkedIn one profile at a time, sending mass connection requests that read as spam and get accounts restricted.
- Country and city
- Industry and sub-industry
- Company size and headcount
- Seniority and job title
- Department (sales, HR, ops, finance)
- Verified LinkedIn profile links
Contacts are drawn from the same decision-maker database our paid customers use. Use them for relevant, personalised outreach — fair use and applicable data protection rules apply.
Targeted, not scraped
Build a list that matches your ideal customer profile before you send a single message — right country, right industry, right company size.
International reach from day one
Test a new market without hiring locally: pick the city and industry, pull the contacts, start conversations the same week.
Where it works best
Built for startups whose website visitors are worth real money.
High-ticket B2B services
SaaS, agencies and consultancies where one booked meeting is worth thousands. Visitors read the page, then leave instead of filling a long contact form.
High-urgency local services
Roofing, solar, commercial HVAC and similar. Buyers want an answer now — the AI Sales Employee engages the second they land, before they check a competitor.
High-consideration services
Private education, specialised clinics and premium real estate. Buyers have many questions before booking; the AI answers instantly and guides them to a call.
No website visitors yet? An AI Employee converts the traffic you already have — it doesn't create demand. Build that first: get your site live and earning steady visits, then apply again and the free three months will actually pay off. If you'd like help getting there, our team builds websites and runs SEO for the sites we build. See website design and SEO.
How we compare
Most startup programs hand you credits. We hand you a working employee.
Google, Microsoft, AWS, NVIDIA and the rest give infrastructure credits that only turn into value after your developers build something with them. Great if you're technical — and you can run both. If your bottleneck is sales or hiring rather than compute, a finished AI Employee starts working the same day.
| What you get | Big-tech startup programs | MAZ Assist Startups |
|---|---|---|
| What arrives on day one | Cloud, GPU or API credits sitting in a console | A working AI Sales or AI Hiring Employee on your site |
| Who has to build it | Your developers, over weeks of engineering | Nobody — paste your URL, embed one snippet |
| Technical skill needed | High: architecture, deployment, prompt and model work | None. Built for non-technical founders |
| Time to first result | Weeks to months | Same day — first conversations within minutes |
| Cost after the free period | Credits expire, then full pay-as-you-go infrastructure bills | The same Starter plan at standard pricing |
| Equity or commitment | Accelerators often take equity or a full-time cohort | No equity, no long-term contract |
| Measured outcome | Compute consumed | Leads captured, meetings booked, candidates screened |
| A list of buyers to talk to | Not included — you buy a data tool separately | 1,000 targeted decision-maker contacts included |
Full breakdown of 13 programs: Startup programs compared — MAZ Assist vs Google, Microsoft, AWS and 10 more.
Read before you apply
MAZ Assist for Startups: 3 months of a free AI Employee
Exactly what's included, who qualifies, and what happens after month three.
Startup programs compared: MAZ Assist vs Google, Microsoft, AWS + 10 more
Credits versus finished capability — which program to apply to first.
Free AI Sales Employee for startups
How it qualifies visitors, captures leads and books calls at seed stage.
Free AI Hiring Employee for startups
CV screening and structured AI voice interviews without a recruiter.
Free AI voice assistant for startups
Browser voice on your site, 24/7 — and what isn't included.
Free AI chat assistant for startups
Multilingual website chat trained on your own pages.
Program benefits
1,000 decision-maker contacts
International decision-maker access with full targeting — country, city, industry, company size and seniority — so you start with a list of real buyers, not a blank CRM.
Live in under 15 minutes
Paste your website URL, review the knowledge base, drop in the embed snippet. No developer needed.
Onboarding session
Guided onboarding with email support from our team, so your assistant, booking link and lead alerts are configured properly the first time.
No equity, no lock-in
We take no equity and there's no long-term contract. Cancel or stay — your call after month three.
Founder pricing after
When the three months end you simply continue on the same Starter plan at our standard rates — see the pricing page for current plans.
How it works
Apply
3-minute form with your company email, website and what you're building.
We verify
We check that the startup is real and legally registered. Applications are reviewed within 15 days.
Activate
You get approval with activation steps and your workspace is credited for 3 months.
Go live
Set up your AI Employee with our team and start capturing leads or screening candidates.
Eligibility
You qualify if
- A physically present, legally registered company — an office or operating address, not a shell entity
- Registered in the USA, UK, Canada, Australia, UAE or India (US startups are prioritised)
- A live website or product page that is already receiving visitors
- Company-domain email address (not Gmail/Outlook)
- Fewer than 25 employees
- Not already a paying MAZ Assist customer
We can't accept
- Personal side projects with no registered entity
- Agencies reselling on behalf of clients
- Applications using free email providers
- Accounts previously removed for fair-use abuse
Frequently asked questions
What exactly is free for 3 months?
The Starter plan of one AI Employee — either the AI Sales Employee (chat or browser voice) or the AI Hiring Employee. It's purely free for three months: no card charge for that plan, no equity. Starter usage limits and fair-use rules still apply.
Do you take equity?
No. The MAZ Assist Startups program takes no equity and requires no long-term contract.
What happens after 3 months?
You simply continue on the same Starter plan at our standard rates. Current plans and prices are listed on the pricing page.
Do I need a website?
Your AI Employee works on your website, so a live site or landing page helps. If you don't have one yet, our team can design and build it — and add SEO so the site actually gets found.
Why do you require a company email?
It's how we verify that applications come from real, registered startups. Applications from Gmail, Yahoo, Outlook and other free providers aren't accepted.
How long does approval take?
Applications are reviewed and answered within 15 days — either an approval with activation steps or a note on what we still need.
What are the 1,000 decision-maker contacts?
Approved startups get access to 1,000 international decision-maker contacts with full targeting — country, city, industry, company size, seniority and department — each with a verified LinkedIn profile. You use them to reach the right person directly instead of searching LinkedIn profile by profile.
Can I use the decision-maker contacts for cold outreach?
Yes, for relevant, personalised business outreach. The point is precision: a targeted, filtered list means fewer, better-fitting messages rather than mass connection requests that get you restricted on LinkedIn. Fair-use and applicable data protection rules apply.
Three months to prove it works for you.
Apply in three minutes. If you're a real, registered startup with a website, you're most of the way there already.
Apply for the startup program